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Persuasion equation : the subtle science of getting your way
- 자료유형
- 전자책
- n906026158
- ISBN
- 9780814434185 electronic bk.
- ISBN
- 0814434185 electronic bk.
- ISBN
- 9780814434178
- ISBN
- 0814434177
- 미국회청구기호
- BF637.P4-R53 2015eb
- DDC
- 303.3/42-23
- 소장사항
-
MAIN
- 저자명
- Rodgers, Mark , 1965-
- 서명/저자
- Persuasion equation : the subtle science of getting your way / Mark Rodgers
- 형태사항
- 1 online resource.
- 서지주기
- Includes bibliographical references and index.
- 초록/해제
- 요약 :How do you get people to see things your way? Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success. Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces readers to the persuasion equation - a powerful combination of factors proven to speed agreement. Readers will discover the surprising reasons people say "yes" and learn how to: radiate an aura of expertise; win trust and leverage credibility; build a business case that appeals to both heart and mind; adapt for personality, gender, and generational differences; use language strategically; perfect the five-step persuasion process; generate group buy-in; and master organizational politics. --해제 :Edited summary from book.
- 일반주제명
- Negotiation in business
- 일반주제명
- Persuasion (Psychology)
- 일반주제명
- Success in business
- 일반주제명
- Decision making
- 일반주제명
- Decision making.
- 일반주제명
- Negotiation in business.
- 일반주제명
- Persuasion (Psychology)
- 일반주제명
- Success in business.
- 일반주제명
- SOCIAL SCIENCE / General
- 기타형태저록
- Print version / Rodgers, Mark 1965-Persuasion equation. 9780814434178. (DLC) 2014042351. (OCoLC)898334253
- 전자적 위치 및 접속
- 링크정보보기
- Control Number
- yscl:138893
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